Albert Einstein once said, “In the middle of difficulty lies opportunity.” The mainstream publishing industry is experiencing what may be the greatest challenge it has ever faced. The same is true for the national chain stores that used to be the primary sales venue for books in the United States.
Major publishers and booksellers have been slow—and in some cases, completely unwilling—to adapt to technological and cultural changes in the fiction market brought about by the digital revolution. This reluctance has cost them the initiative. The old business model simply isn’t working anymore.
No one can predict exactly what the future of the fiction market will look like, but Stealth Books will not fear that future. We will embrace change, and explore opportunities to redefine the relationship between author, publisher, and reader.
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